Sweden tailor-made holidays
Sophisticated modern-day Sweden is a far cry from the ancient days of bloodthirsty Vikings. From being the heartland of the midnight sun to the home of the Northern Lights, a Sweden holiday offers a cultural mix with more layers than images of Volvos, ABBA and IKEA might lead you to imagine.
Summer sees lush and green landscapes, perfect for a summer holiday in Sweden's countryside or laid-back cities. In winter, it's a magical land of snow and sparkling ice where you can go in search of the aurora, speed through powder-covered pine forests on a sleigh pulled by reindeer or huskies or stay in an ice hotel built from blocks cut from the frozen River Torne.
Built on a series of islands where the freshwater Lake Malaren meets the salt water of the Baltic, Stockholm is Sweden's charming capital. Explore the attractive Old Town area and visit the nearby national parks; in the evening, sample a restaurant scene that is among the best in Europe and join the locals as they let their hair down.
Travel to Gothenburg to visit some of the 17 museums and 25 theatres found here alongside an opera house, art museum, concert hall and Europe's biggest botanical garden.
Away from the cities explore Halland, a narrow province on the Golden Coast that's lined with sandy beaches fringed with pine forests. Inland the region is characterised by ridges and valleys, forests and moors.
Swedish Lapland, one of Europe's last remaining wildernesses, is a frontier region of jagged peaks, snow-covered meadows and evergreen forests. Visit Lulea to stay in a Treehotel or enjoy some of the many outdoor pursuits and adrenaline activities on offer, including snowmobiling, dog sledding, ice driving and snowshoeing.
There is so much to explore in this charming country of intellectuals, foodies, and adventurers that you may want to try it all... a tailor-made holiday in Sweden will help you get the most from your travels.
At a glanceSee Sweden travel guide
Where to go in Sweden
Swedish Lapland, partially segmented by the Arctic Circle, welcomes you with a mix of local Sámi culture and beautiful landscapes. The UNESCO listed Laponia area is northern Sweden's cultural heartland. Visit the traditional Jokkmokk Winter Market or explore the area's Sámi villages, where in the w…
Stockholm's geographical location, at the point where Lake Malaren flows into the Baltic Sea, makes it a capital city with a difference.
Southern Sweden could not represent more of a contrast to the cold north of the country if it tried. With rolling farmland and endless sandy beaches, this region is far removed from the stereotypical Arctic image synonymous with Scandinavia.
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Scandinavia & Beyond
When to go to Sweden
"There is no bad weather, only bad clothing."Swedish proverb For the most part Sweden has a cool, temperate climate. South of the country from Stockholm and the Great Lakes is warmer. Summers are generally sunny, with average temperatures of 20°C in the south and around 17°C in the north, although hot spells with temperatures reaching 30°C or above is not unusual. With Norway's mountains acting as a break, annual rainfall is moderate, though August can be wet. The west coast is warmer than the east, due to the warming Gulf Stream. The harsh Lapland winter runs from October to April, when temperatures can drop as low as -50°C. Heavy …
Top itineraries in Sweden
Located on the outskirts of Kiruna, Camp Ripan combines cosy cabins, proximity to wilderness and a selection of exciting and enthralling winter activities. Live in typical Scandinavian style and venture to snow-clad landscapes, sample local, delicious cuisine and chase the Northern Lights.
Overlooking the frozen sea and snow-covered islands of the beautiful Luleå Archipelago, Brändön Lodge - part of the long-established Brändö Adventure Camp - is a perfect winter playground, where guests can indulge in an array of exciting excursions from husky safaris to guided snowmobile adventures
From the middle of November into early January, the beautiful Swedish city of Gothenburg is transformed into a winter wonderland of festive fun. Millions of colourful Christmas lights illuminate traditional markets packed with handicrafts and delicious yuletide treats.
Top places to stay in Sweden
Stockholm’s largest hotel, Clarion Sign is situated in the heart of the city. Combining Scandinavian design and architecture, the hotel is within touching distance of Stockholm’s best shopping, dining and entertainment
Winner of Sweden’s White Guide “Star Hotel Award” 2014, Villa Sjötorp is a charming turn of the century conversion by the sea. With an excellent restaurant and an idyllic setting, enjoy a step back to a time more civilised.
A ‘home from home’ feel in a quiet location just around the corner from the busy city centre, in the southernmost province of Sweden.
Special offers in Sweden
Special fly cruise and hotel stay offer
A myriad of tastes, sights and discovery await as you explore the northern Hemisphere in search of a melting-pot of experience. Go on an adrenaline fuelled caving tour in Visby, revel Helsinki’s watery wonderland and explore the Imperial beauty that is St. Petersburg during a two-night stay
Our top picks for seeing the Northern Lights throughout Scandinavia this winter, just in time to book your winter holidays.
Few other forms of travel offer the same freedom as that of a motorhome. Convenience, flexibility, the option to where you like, when you like, the freedom of the open road - all these things are what make a Scandinavian holiday by motorhome such an appealing option.
Where are the best places to see the Northern Lights? We pick out the best Northern Lights holiday destinations across northern Scandinavia, Iceland and Greenland.
Photographing the Northern Lights is a challenging, yet rewarding experience. Here we take a look at the how's, where's, why's and when's to give you the very best chance of returning from your Aurora adventures with a series of pictures to be proud of.
What our clients say about our Sweden holidays
Very pleased with the service from start to finish. When I had a query a week before departure date, although my designated contact was away their work was automatically being handled by another member of staff and my query was picked up and dealt with quickly and efficiently.
The variety and standard of the accommodations was perfect. All four hotels, their locations and personnel were all quite different. It enhanced our overall experience.
Helpful and prompt service that delivered exactly what we wanted.
Kevin Charles K
Meet our Sweden experts
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