Sophisticated modern-day Sweden is a far cry from the ancient days of bloodthirsty Vikings. Stereotypes abound but there are far more layers to Sweden's cultural mx than images of Volvos, Vikings, ABBA and IKEA might lead you to imagine.
Summer sees a Sweden that's lush and green whilst in winter it's a magical land of snow and sparkling ice, where you can speed through powder-covered pine forests on a sleigh pulled by reindeer or a team of huskies, go in search of the Northern Lights or stay in an Ice Hotel built from ice blocks cut from the River Torne.
Built on a series of islands where the freshwater Lake Malaren meets the salt water of the Baltic, Stockholm is Sweden's charming capital. Explore the attractive Old Town area and visit the nearby national parks; in the evening sample a restaurant scene that competes with the best in Europe and join the locals as they let their hair down.
Travel to Gothenburg to visit some of the 17 museums and 25 theatres found here alongside an opera house, art museum, concert hall and Europe's biggest botanical garden.
Away from the cities explore Halland, a narrow province on the Golden Coast that's lined with sandy beaches fringed with pine forests. Inland the region is characterised by ridges and valleys, forests and moors.
Swedish Lapland, one of Europe's last remaining wildernesses, is a frontier region of jagged peaks, snow-covered meadows and evergreen forests. Visit Lulea to stay in a Treehotel or enjoy some of the many outdoor pursuits and adrenaline activities on offer, including snowmobiling, dog sledding, ice driving and snowshoeing.
Click on a place name below to find out more. Alternatively, to start planning where to go in Sweden, talk to one of our destination specialists on 020 7590 0618.
The Practical information displayed here is taken from The Traveller's Handbook, published by WEXAS (2009). While all possible care was taken to ensure accuracy at the time of publication, we are aware that situations change, so for the latest information and up-to-date visa requirements, talk to one of our destination specialists on 020 7590 0618.
Warm summers (June-August), very cold winters (October-April). Even colder further north. The Midnight sun is visible between May-June.
Swedish festivals are generally organised around the seasons, with Easter and Christmas among the most important times of the year. The Swedes like to enjoy themselves and another major highlight is the Midsummer Eve/Summer Solstice when the whole country parties into the night. Walpurgis Night, on 30 April, is full of hearty celebration with bonfires and songs welcoming spring. Other events include Gõteborgskalaset (Gothenburg Party), an annual 10-day celebration that includes live music, theatre and public performances. Similarly, the Malmo Festival, in the third week in August, sees the city hosts a number of free public concerts and other fun activities.
The Scandinavian cold table, smörgåsbord, is traditional, and includes pickled herring with boiled potatoes, smoked salmon or anchovies, cold meat, sliced beef, stuffed veal or smoked reindeer, and hot dishes like small meatballs or omelettes. Akvavit, a Scandinavian spirit, is usually drunk with the smörgåsbord. Wine, spirits and beer can be bought at state-owned Systembolaget (bottle stores).
Normal European courtesies apply. Casual attire is acceptable for most occasions, smarter dress is advised for more formal occasions. If you're a guest at a meal you should refrain from drinking until the host has made a toast. It is polite to thank your host by saying, Tack för maten.
Stockholm Arlanda (STO) is 42 km north of the city. Gothenburg Landvetter (GOT) is 25 km east of the city. Malmö Sturup (MMA) is 31 km from city.
Excellent road, rail, air and ferry network. Buses, taxis, and car-hire available.
The itinerary ideas listed below are designed to give you a flavour of the things to do in Sweden. We can adjust any element and tailor-make your trip though, to suit your individual needs and available time. To start planning your trip, talk to one of our destination specialists on 020 7590 0618.
The places to stay listed below only represent a handful of the accommodation options available in Sweden. We can also recommend and arrange accommodation to suit your personal tastes and budget. To start planning where to stay in Sweden, talk to one of our destination specialists on 020 7590 0618.
Nicola Michael - Europe Specialist
To make an enquiry or to start planning your trip talk to our team of specialists on 020 7590 0618