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Cruise ships 'more popular with families'

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11 December 2009

Cruise ships have become more popular this year, particularly with families and young couples.

This is the opinion of Stephen Park, UK general manager for Norwegian Cruise Line, who stated that there has been a "much more diverse range" of people taking a vacation of this kind in 2009.

"The cruising market has expanded very quickly this year," he remarked, adding that this has been facilitated by "strong word of mouth".

According to Mr Park, cruise ships are currently excellent value for money and once the recession eases bookings will increase as "people who have been cruising will continue to do so".

There has been a demand for cruise ships to be more accessible to the younger generation and the market is now providing a "flexible, casual approach" to cater for this, he added.

Earlier this week, Peter Pate of MSC Cruises echoed these views, commenting that the sector is adapting to the changing needs of the public.

Posted by Francis FinchADNFCR-2704-ID-19509428-ADNFCR

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