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Cruise ship firms launch holiday web tool

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22 March 2010

Individuals hoping to pick a cruise ship vacation this summer will be interested to learn that several of the industry's biggest names have launched a new web tool.

Entitled the Cruise Navigator, the internet-based device asks travellers a range of experiential queries to judge what kind of trip will best suit their needs.

For example, holidays will be compared with a customer's favourite car or film to ascertain whether they are better suited for a contemporary, luxury or premium cruise ship option.

Six brands are involved in the project: Princess Cruises, Carnival Cruise Lines, Holland America Line, Costa Cruises, Cunard Line and The Yachts of Seabourn.

Commenting on the technology, Bill Harber of the Carnival Corporation said it enables "the vacation-planning public and travel agents alike to select from the diverse experiences offered by these distinct cruise lines".

The organisation recently revealed that its newest cruise liner, Carnival Magic, is to debut with trips around the Mediterranean from May 2011.

Posted by George AdieADNFCR-2704-ID-19682461-ADNFCR

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